An approach for measuring partisan segregation in political media consumption


Despite the amount of research on the topic, there are few direct measurements of partisan segregation in media use. Of those that do exist, none are easily transferable to multi-party systems. Using a network analytic approach, I use data from a nationally representative survey of the United States to describe the amount of partisan segregation in media consumption and discuss further applications for these measures.

Aug 9, 2019
102nd Annual Conference of the Association for Education in Mass Communication and Journalism
Toronto, ON
Jacob A. Long
Jacob A. Long
Assistant Professor of Mass Communications